![]() ![]() ![]() So, though they might not be a breakthrough content format, they can certainly be a part of your Facebook content mix with the potential to help you go viral, or at least reach audiences you wouldn’t otherwise reach with your organic content (I’m not talking about ads here, of course.) Plus, if you’re already a social media manager or content creator creating Instagram Reels, you might as well extend their reach onto Facebook, too. And they’re discoverable via the Reels tab in the Facebook mobile app, which mimics the video-watching experience known from Instagram and TikTok.With templates and trends, Reels have a potential for going viral that probably no Facebook post could ever give you.With TikTok still growing like crazy and Reels following suit – first on Instagram, and now also on Facebook. Social media has long been about short-form video content.And there are at least a few reasons why they could work: He’s been talking about the potential of new formats on “old” platforms for a while now, and he’s probably not wrong (and also, not the only one seeing the opportunities behind using Facebook reels in a brand’s content strategy.)īut Gary Vee aside, Facebook Reels are definitely Meta’s way to revive engagement on the platform. Gary Vaynerchuk seems to think so, for one. Try 2 weeks for free (no credit card required) Are Facebook Reels really the next big thing? Create or schedule in-depth reports in seconds.Analyze performance and monitor hashtags.Schedule posts to multiple accounts, on desktop.Automate answers to repetitive questions.Monitor ad comments from multiple accounts.Manage & reply to comments and DMs in one place. ![]()
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